Baid Finserv Limited

Baid Finserv Ltd is a non-banking financial company (NBFC) registered with the Reserve Bank of India, specializing in retail lending solutions, particularly to underserved and emerging customer segments. Established in Jaipur, Rajasthan, the company primarily extends vehicle finance, MSME loans, and personal loans to self-employed and small-business customers, including those in semi-urban and rural regions. Its mission emphasizes financial inclusion, with a focus on supporting micro-entrepreneurs and first-time borrowers.

Baid Finserv operates through a multi-channel distribution network consisting of more than 60 branches across northern and western India. The company leverages technology for customer onboarding, credit assessment, and loan servicing. Ongoing digital initiatives aim to enhance customer experience, operational efficiency, and risk management. For FY2024, Baid Finserv continues to focus on expanding its product suite and geographic footprint within the growing formal finance sector.